This course was created by genConnectU. We are pleased to offer this training in our library.
- Mapping a successful career in media
- Spending time with characters
- Responding to feedback
- Identifying your gifts
- Building relationships
- Becoming a great team leader
- Mentoring others
- Getting hired
- Investing in lifelong learning
- Creating diverse workplaces
- Achieving career/life balance
- Learning how BET creates resonant content
- Leading authentically
Skill Level Beginner
- A short version of my trajectory is I actually have a Master's in Public Policy. And I really always wanted to work in public policy. I wanted to work in local government. And let's just say there was a party shift in New York City government (laughs) in the '90s that pushed me to DC. So I ended up working for Donna Shalala. I worked in the White House for awhile. And I realized while I really loved working in policy, I really did not enjoy it so much on the federal level. So I really had to think about well what can I do to move back to New York, which is really what I wanted to do. And my husband said oh you know I have this great friend. His name's Ed Dander. You should have a conversation with him. I think, you know, he would give you some great ideas 'cause I think you know strategic communications, you could do that. And I remember meeting with Ed, and I was like I don't really know what communications is. I kind of have a sense, but I really don't know. And I sat with him, and I kind of talked to him about what I did, and I talked to him about my policy background. He said you'd be perfect in strategic communications. You deal with crisis. You know how to solve problems. You understand how to evaluate and move forward and make people cut, you know have people come to you know practical decisions. So I said oh that sounds really good. But at the same time, I was like I really also, really like news, and I want to maybe be like a newscaster or something. So I remember kind of going down two paths and meeting with anybody who would meet with me to have a conversation about switching careers. So that's kind of how I started. And in the end, I ended up getting a great job at Robinson Lerer Montgomery and a PR agency working for Kenny Lerer. And my first, I had a couple, number of clients with my first kind of major one was working for Geraldine Laybourne at the Oxygen Network. And that was the turning point of my career. So if I had to pick a pinnacle moment, that was one. 'Cause I got to work one-on-one with her and Marcy Carsey and Caryn Mandabach and Tom Warner and Oprah Winfrey on the creation of a brand-new network. When I'm just really understanding and learning what is this cable communications thing. So the combination of those two things was amazing, was incredible. I went to Vassar. Gerry went to Vassar. So we had that connection. And you know to this day have that connection. And it was really like wow, I love this. I can do this. I can see how my skill set transfers to this world. And that was really the beginning. And then I was there for a couple of years. And then there was an opportunity to work at MTV Networks. And that was 19 years ago, and here I am today.