From the course: Creating a Buzz

Build a following by building a buzz

From the course: Creating a Buzz

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Build a following by building a buzz

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- Have you ever wondered why it is that certain brands or people seem to become so popular so fast? It's all about creating a buzz, and a buzz is not something that just happens. It's the result of a strategic game plan that you execute daily. Creating a buzz is something you do yourself. You can master it. I know because I've done it, and I'm still doing it today. My name is Jeff Fenster. I'm a serial entrepreneur. I've started a dozen companies, and I love entering new markets with fresh eyes, disruption, and most importantly, zero experience. I found that building a successful company relies on a repeatable success formula. Today, I am founder and CEO of Everbowl. We build and superfuel coffee. I'm an author, speaker, and I'm passionate about teaching and sharing what I've learned. In this course, I'm going to share my proven formula for creating a buzz. I'll give you tools and techniques to leverage your personal brand, to leverage your customers and your employees. I'll outline how you can build a tribe and create a loyal following that generates real growth for your company. So, I've got my hat on. I'm ready to go. If you're ready to generate a buzz, then let's do it.

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