From the course: Flip the Script: A Toolkit for Sellers and Negotiators (Blinkist Summary)
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Always be true to your authentic self
From the course: Flip the Script: A Toolkit for Sellers and Negotiators (Blinkist Summary)
Always be true to your authentic self
- [Instructor] Blink six of six. - [Narrator] They say charisma can't be taught. You either have it or you don't. That may be true, but charisma isn't the defining trait of a successful, compelling salesperson. What buyers are looking for is someone they can believe in. This means being confident, relaxed and, above all, sticking to your guns. - [Instructor] The key message here is always be true to your own authentic self. - [Narrator] The typical salesperson can be represented with five different archetypes. See if any of these sound familiar. She starts out as your best friend. "Great to see you. Where are you from? "Oh wow, I have family there." Next, she'll shift into huckster mode, bombarding you with every last detail about the wonderful product she's offering. If that's not enough to win you over, she becomes a miracle worker, producing completely unverifiable claims that her product will change your life.…
Contents
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Using status alignment to sell2m 57s
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The keys to establishing credibility2m 58s
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Focus on ideas that are common to everyone2m 49s
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Frame your proposal in terms your clients are familiar with2m 38s
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Leveraging pessimism is the key to success in sales2m 55s
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Always be true to your authentic self2m 28s
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