From the course: Cross-Functional Sales Teams
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Advantages of cross-functional sales team
From the course: Cross-Functional Sales Teams
Advantages of cross-functional sales team
- One of the most important advantages of reorganizing corporate structures with cross-functional teams has to do with how employees view their own work, and the work of others. From a macro standpoint, organizing into smaller teams promotes team pride, encourages bonding and trust, and improves overall morale. The immediate practical benefits include achievements of outcomes beyond the reach of individual existing departments, faster responses to technological change, improved reaction to external competition, and typically, more comfort with conflict and conflict resolution. Cross-functional teams also enable new leaders to emerge. Even if some new leaders fail, as will always be the case, they do so in an environment that doesn't disrupt the entire broader organization. When they succeed, they provide new talent for potential leadership advancement in multiple areas of the organization, which moves the business…
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