From the course: Onboarding and Adoption Best Practices for Customer Success Management
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Adoption fundamentals
From the course: Onboarding and Adoption Best Practices for Customer Success Management
Adoption fundamentals
(bright music) - It's important to touch on what we mean by adoption and why it is important. But I want to keep this discussion brief because we have already discussed this in some depth in previous modules. Let's take a quick look back at the table we reviewed in video one of module five. Let's not worry about onboarding, since we've already covered that topic in the last module. What this table shows us is that the role of adoption is to ensure that both key stakeholders and end users alike are fully enabled, ready, and prepared to ensure that value generation and ultimately realization from the initiative can commence. In short, by the end of the adoption process, the customer is able to fully utilize the products and services within their business processes and can measure the performance of these products and services to compare against their predetermined targets at each milestone on route to ultimate realization of…
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