Join Ian Lurie for an in-depth discussion in this video Understanding video SEO, part of SEO: Videos (2013).
Before you think about how to get a video ranking, you need to understand why this…is so important. Videos can show up in a few places.…On video hosting sites like Vimeo.com and Dailymotion.com for example, and of course…on YouTube. Here is a search for Google analytics on YouTube.…YouTube is the second most used search engine on the internet.…As of today, YouTube gets over one billion searches per day.…Think about that. The last time anyone checked, YouTube was…second only to google.com, getting more searches per day than Bing, Twitter or Facebook.…
That's a lot of queries, and getting a decent ranking on YouTube alone is worth it.…But don't forget other video hosting services.…Most of the time, if you're putting video up on your site, you upload it to a video…hosting service like YouTube and then embed it in your site.…Here's an example of a video I uploaded to vimeo.com and then embedded in a page on…my company blog. Since I didn't upload the video to…YouTube, it will never show up in YouTube search results which is kind of a bummer.…
- What is video SEO?
- Debunking video-ranking myths
- Picking a video hosting service
- Researching topics and keywords
- Choosing the right title and descriptions
- Facilitating viewer comments and ratings
- Using social media to announce videos
- Creating an optimized playlist and channel
- Analyzing your success