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This started with a handshake

This started with a handshake: Persuasive Selling
This started with a handshake: Persuasive Selling

When all else is equal, the person with the stronger relationship wins the sale. Quite often, the sale can be won even if your price is higher, IF your relationship is strong. Also, studies show people with better relationships tend to negotiate agreements more than those who have little or no relationship. Learn how the concepts of consistency and scarcity affect relationships.

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Skill Level Intermediate
1h 1m
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Skills covered in this course
Business Business Skills Communication Marketing

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