Cross-departmental collaboration and timing is everything. Learn how to keep things moving forward.
- One of the trickiest parts of innovation…during the testing and prototyping phase…is managing how many iterations of prototypes you test.…This is a Goldilocks problem.…How much testing is just right for product innovation?…It's vital to allow enough time for divergence.…This is a stage that is most commonly associated…with creativity and disruptive innovation.…It's creating choices without borders.…But then you've got to skillfully drive to convergence.…This is where an idea is selected,…and you move forward with the solution.…
In product innovation, the divergence…and convergence balance is challenging.…One good rule of thumb is to do a higher level…of divergence earlier on, and then limit the amount…of divergence in each successive testing cycle.…Initially, get lots of input from a greater number…of people, then you and your team converge…on which of that input you'll test in your first prototype.…For the next iteration, you diverge again…to get new feedback and ideas.…But this time, you tighten the amount of input you ask for…
- What product innovation is and isn't
- Mapping your product innovation portfolio
- How business objectives set the stage for innovation
- Identifying the right problems
- Human-centered and data-centered innovation
- Exploring the ideation phase
- Effective testing and prototyping
- Launching and scaling
Skill Level Intermediate
Product Management: Building a Product Strategywith Teg Grenager1h 7m Intermediate
Product Management: Building a Product Roadmapwith Teg Grenager48m 30s Intermediate
1. Your Innovation Ecosystem
2. Preparation and Discovery Phase
3. Creating Ideas Phase
4. Testing and Prototyping Phase
5. Launching and Scaling Phase
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