Find Opportunities to Practice Innovation as a Skill


show more On innovation as a skill provides you with in-depth training on Business. Taught by Drew Boyd as part of the Business Innovation show less
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On innovation as a skill

I think one of the common beliefs about creativity and innovation is that you have to be born with it, you have to be one of these super-talented people that have this sort of innate ability. A lot of people confuse creativity with sort of artistic talent. They're different. When we think about business innovation, we're talking about creativity that generates ideas and products that meet three criteria. Creative products have to be new meaning they've not been done before.

They have to be useful. They've got to deliver some new value for customers in the marketplace. I like to throw in this third criteria. They have to be surprising. When you nail it, your customer will see it and they're absolutely delighted with this. Let's go back to this idea of creative talent. How do you become more creative? The good news is is that innovation is not a gift that you're born with. It's a skill that anybody can learn. You can learn innovation just like you learn any other skill whether it...

On innovation as a skill
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On innovation as a skill provides you with in-depth training on Business. Taught by Drew Boyd as part of the Business Innovation

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