Join Drew Boyd for an in-depth discussion in this video On innovation as competition, part of Business Innovation.
When you think about it, innovation is an act of aggression.…Innovation is competition and when you think about it…innovating is really a forum to compete against another…entity and it happens at so many different levels.…For example it happens between nations.…There are people out there that say,…"Has America lost its innovative edge?…"Are we losing it to different countries?"…And I definitely think it's the right question.…
When you think about the battle, the economic battle,…in generations past it was really around trade…and ultimately it moved from trade to productivity,…who could be more productive.…And Americans are a very productive lot,…there's no doubt about it.…When you look at the next phase, there's just so…much productivity you could eke out of an economy,…or out of a company or out of a person.…
That battle will turn to innovation.…The battle that's going to be fought,…it's being fought now, is over innovation.…And personally, no, I don't think America…has lost that at all, but I do think other…
In the bonus chapter, Drew shares insights from his own career and answers tough questions on resistance to innovation, innovation and leadership, and the difference between generating vs. executing innovative ideas.
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- What is innovation?
- Understanding the myths about creativity and barriers to innovation
- Understanding the characteristics of innovative products and services
- Using the five techniques of Systematic Inventive Thinking
- Creating new services and processes at work
- Running innovation workshops
- Involving customers in innovation
- Mastering innovative thinking<br><br>
- The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
Skill Level Appropriate for all
1. Understanding How Innovation Occurs
The closed-world principle4m 16s
2. Using the Subtraction Technique
3. Using the Division Technique
4. Using the Multiplication Technique
5. Using the Task-Unification Technique
6. Using the Attribute Dependency Technique
7. Innovating at Work
8. Mastering Innovation
Bonus: Interview with Drew Boyd
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