Join Petrula Vrontikis for an in-depth discussion in this video A commitment to social and environmental causes, part of Running a Design Business: Starting Small.
Traditionally, design firms took on the occasional pro bono project to support a …local cause. It used to be a rob Peter to pay Paul …model, where the firm would charge a bit more for its corporate work to offset its …free work. Today many graphic designers are framing …their entire businesses around doing exclusively social and environmental …cause work. These designers are more than passionate …about their intentions. They consider themselves advocates for …design that can make a difference in the world. …To accomplish this, they find compensation beyond the traditional …reduced fee for service model. Many apply, and receive grants for their endeavors.…
Instead of focusing on a website, or a campaign, they use their media savvy to …construct a framework for others to collaborate, and initiate widespread action. …Many of these committed individuals and design offices are grant recipients, of …the Sappy Ideas That Matter program. Since 1999, Sappy has awarded over 12 …million dollars to over 500 non-profit organizations to give designers the …
- Naming and structuring your business
- Keeping records
- Cultivating business relationships
- Hiring employees and subcontractors
- Creating schedules and managing deadlines
- Understanding industry trends
- Avoiding the pitfalls of spec work
- Promoting your business through social media
Skill Level Appropriate for all
Running a Design Business: Designer-Client Agreementswith Terry Lee Stone1h 10m Appropriate for all
1. A Solid Foundation
2. Structure and Form
3. Getting Work
4. Developing Contracts
5. Keeping It Running
6. The Trends
7. Looking Ahead
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