From the course: Writing a Business Report
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Writing the introduction
- The report's introduction's purpose is to prepare the reader for the report's content. Different readers approach the report with different knowledge and involvement with the report project. Therefore, in order to decide what to include in the report's introduction, you will consider your primary reader's needs, and anticipate secondary readers and their familiarity with the report's purpose. For example, even though the District VP may have authorized the report, it may be sent upward to the Corporate VP, or various supervisors may be asked to participate in the final decision making. The report writer generally considers seven possible areas to include to prepare the readers for the actual information analysis. The first two that are almost always included are the problem and the purpose. These were identified on the work plan. The complete work plan is discussed in another lesson. The problem segment tells the readers what led up to the need for an investigation and a solution…
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Contents
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Writing the cover or title page2m 43s
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Writing the transmittal4m 2s
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Writing the table of contents and list of illustrations3m 15s
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Writing the executive summary2m 49s
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Writing the introduction5m 14s
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Writing the body5m 50s
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Writing the ending3m 3s
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Writing the appendices3m 12s
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Writing the SWOT4m 37s
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