Skip navigation

Why customer win-back matters

Why customer win-back matters: Customer Service: Winning Back a Lost Customer
Why customer win-back matters: Customer Service: Winning Back a Lost Customer

Statistics show a firm has a higher probability of winning back a lost customer than prospecting a new one. Author Jill Griffin shares annual defection rates by industry. Jill shares how most firms don't focus on customer loss. Author tells real-world story of the grave "mishandling" of a high value credit card customer and her ultimate defection.

Resume Transcript Auto-Scroll
Skill Level Appropriate for all
41m 23s
Duration
52,383
Views
Show More Show Less
Skills covered in this course
Business Business Skills Communication Management

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start My Free Month

Start your free month on LinkedIn Learning, which now features 100% of Lynda.com courses. Develop in-demand skills with access to thousands of expert-led courses on business, tech and creative topics.

Start My Free Month