From the course: Ryan Holmes on Social Leadership

Welcome

- Hi, this is Ryan Holmes. I'm the CEO of Hootsuite, and I'm here today to tell you about why social media is a must-have tool for your leadership toolbox. Nine out of 10 CEOs do not have an endorsement on LinkedIn around social media, and this is a huge miss. In the world we live in, we see that the customer journey happens more and more through social channels. If you're not there and not building the DNA in your company, you stand to miss out. Today I'm going to give you six tips on how to get off the social media sidelines. Let's get started.

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