Learn how to attract the best candidates by creating compelling job descriptions.
- This course is about dismantling a thinking process. I want you to stop writing job descriptions like they're the summary section of The Wall Street Journal. You should feel like you're writing something that will create enthusiasm for the position and make candidates think this is where I want to work, this is a place I want to plug in my iPad. Millennials jump around because they're looking to be a part of something that makes them feel valued and wanted.
Hi, I'm Freda Thomas. I am a human resources consultant with 18 years of industry experience. I've worked in HR for multinational corporations and startup enterprises, and I know how to create the kind of job descriptions that will attract candidates to both sectors. I want to help you hire rockstar employees, so I'm going to show you how to think outside the box when it comes to writing a job description.
I'll share some exciting tools and resources to increase the wow factor of your job descriptions. I will show you how to write a compelling job description by choosing the right words to hook the candidate. You'll see how you can use action phrases to tell the reader about the responsibilities and required skills and how to explain what's in it for them and get them to apply. We'll also talk about using video to add pizzazz.
If you want to attract today's new hires, you've got to add some flair to your next job description. Let's get started.
- Using the right words
- Helping candidates visualize themselves in the role
- Designing—not just defining—the responsibilities and skills
- Using your company brand
- Incorporating design and video