Join Lorrie Thomas Ross for an in-depth discussion in this video Using the exercise files, part of Learning Personal Branding (2013).
If you're a Lynda.com member, then you will have access to the exercise files for this course. I've included a brainstorm sheet, which includes a list of questions that will help define your unique personal brand. I've also included a planning worksheet that will help you refine your personal brand assets. These files will help guide you as we go through the course.