Join Dave Crenshaw for an in-depth discussion in this video Understanding your company's future, part of Thinking Like a Leader (2013).
Where is your company headed? Do you know what to expect, two, three, or…five years from now?…Remember, being savvy is about having excellent timing.…It's about anticipating when things are going to happen, preparing for those…moments, and putting yourself in a position to be ready.…There are three ways of finding out where your business intends to go.…The first is the vision statement or the business plan.…If your company has a written vision about where it's headed, or you can access…a business plan stating its objectives for the next few years, this is a great…resource for understanding the general direction of the business.…
Another resource to look at is statements from the senior leaders about the…future of the company.…Where have they said it's headed, and what have they said about its strategy…over the next months or years?…Executives often spend a great deal of time preparing statements about where the…business is going, but employees often miss an opportunity by not taking the…time to truly understand them.…
Discover how you can identify trends, gather and address customer feedback, and proactively deliver what your company needs for competitive advantage.
This course is one of a series of five Dave Crenshaw courses based on his Invaluable teaching methodology for professional development.
Lynda.com is a PMI Registered Education Provider. This course qualifies for professional development units (PDUs). To view the activity and PDU details for this course, click here.
The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
- Understanding what makes your company money
- Discovering market trends
- Understanding your competition
- Knowing your customers and how to better serve them
Skill Level Appropriate for all
Q: This course was updated on 01/03/2012. What changed?
A: This course was retitled, streamlined, and refined throughout, resulting in a slightly shorter runtime. We also added new graphics and a new welcome movie.