Join Judy Steiner-Williams for an in-depth discussion in this video Understanding business writing, part of Business Writing Principles.
- Business people are busy,…so they read quickly and scan for key points.…They also interpret words based on their knowledge.…Additionally, they quickly decide if…the message is important or deserves their valuable time.…For business writers, this means…the message should be clear and easy to read.…So the reader can quickly get to the point.…In other words, to succeed in business…you must be able not just to write…but to write effectively for business.…Any writing training you've had has probably…been in creative writing.…
You've added adjectives and adverbs…to describe that favorite vacation or movie.…Business writing and creative writing are not the same.…Of course, business writing does follow some…of the same principles that creative writing teaches,…a clear thesis and topic sentences,…correct mechanics and transition.…So, the basics do apply.…Effective business writers need to…constantly analyze the reader.…What does my reader all ready know?…How will my reader react?…Organize the message in the best way for the reader.…
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- Define business writing.
- Describe how to make your writing concise and complete.
- Identify the elements of a clear message.
- List examples of concrete requests.
- Use a writing process to avoid common errors.
- Address common grammatical and punctuation errors.
- Identify special considerations for emails, reports, and memos.