From the course: Selling into Industries: Telecommunications

Telecommunications companies as customers

From the course: Selling into Industries: Telecommunications

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Telecommunications companies as customers

- Is your general sales knowledge enough to sell in to the telecommunications industry? No, it's not. Sure, you may get by, close a few deals. But to really shine in this market you need to constantly acquire specialized knowledge and upgrade your skills. It's an industry that can be extra challenging to sell into. The pace of change, the impact of technology combined with competition and regulation make selling complex and, at times, even confusing. You have to ask yourself things like what's your current grasp on current regulations? What does OTT stand for? How is 5G changing things? Hi, I'm Meridith Elliott Powell, sales strategist and certified sales coach. In this course we will expand on your natural talents to help you gain a foothold selling in to telecommunications companies. We'll look at the complexities and what it takes to truly position yourself as an expert in the field. We'll talk about the pace of change and the multitude of sales opportunities this creates. I hope you can use the skills you learn in this course to serve your customers better and take your sales career to the next level.

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