- Coaching and training
- Handling performance appraisals
- Forecasting targets
- Measuring metrics
Skill Level Intermediate
- The role of a sales manager involves many important responsibilities that require some time to develop real expertise. I'm referring to everything from hiring the best individuals possible and training them to being a motivating and empowering leader of a diverse group of sales professionals. One of the other critically essential skills is being able to evaluate and measure performance of individuals and the entire sales team. My name is Dean Karrel, and I've spent my entire career in sales and, as a manager, I learned quickly that performance measurement and reporting is a lot more than just reviewing spreadsheets.
I've experienced first hand the effort and diligence required to ensure that salespeople are reviewed fairly and professionally, yet also challenged. I'm also aware of the balance required to then ensure that goals and objectives of the company are achieved. In this course, we'll cover many performance related topics, ranging from our responsibility to coach and train, along with handling the appraisal process. We'll review not just revenue and expense tracking, but also how customer relationship management software has enabled us to dig deeper with our key performance indicators.
It's a challenging responsibility, and one that does take time to learn, however, it's a great feeling when your efforts enable salespeople to improve their ability, grow sales, and maximize their career opportunities. I want to thank you for taking this course, so let's get started.