Join Judy Steiner-Williams for an in-depth discussion in this video Recognizing when to begin the main message, part of Business Writing Strategies.
- When we think of direct, we may think of trying to…get some place in the straightest way possible…with nothing in between as in…"I want a direct flight to California,"…or we may think of pointing someone a specific way,…such as, "I will direct you to your new office."…Let's combine those definitions as we look at…what a direct writing strategy means.…The direct writing strategy is straightforward,…and it does help point your readers in the direction…you want them to go.…To determine if a direct or indirect strategy is needed,…first, analyze your reader,…then examine the type of information you are sending…to that reader along with that reader's possible reaction,…and, finally, determine your purpose…for sending the information.…
Do you have good news or routine information…to share with your reader?…If so, then she we will probably have a neutral…or positive reaction, so you have nothing to overcome,…no reader objection, no possible reader frustration…or anger, no reader disappointment.…The reader likes your news…
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- Deciding when to begin or delay the message
- Presenting information
- Getting support for ideas
- Understanding the audience
- Communicating internally and externally
- Choosing the appropriate language and tone
- Using business writing outlines and templates
Skill Level Appropriate for all
1. Deciding the Strategy
2. Analyzing the Situations
3. Analyzing the Audience
Understanding audience needs3m 34s
4. Determining the Correct Written Channel
5. Strategy Specifics
6. Choosing the Language
7. Strategy Outlines
8. Templates for Common Writing Strategies
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