From the course: Communication for Product Managers

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Product designer

Product designer

From the course: Communication for Product Managers

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Product designer

- As you can see we're going to take a little bit of a different approach to this video and I'll tell you more about that in a second. But first I wanted to tell you that in the past product designers were given requirements from the product manager and they created designs and experiences based solely on that direction. But now design is recognized as a crucial element from the very beginning of the product discovery process. Ultimately you are both responsible for the success of the product and so you'll be working together a lot. So when exactly should you involve the product designer? Well they should be present during the customer discovery interviews so they can hear directly from the user and ask their own questions. Without the product designer present you as the product manager will be constrained to a game of telephone, communicating what you heard from the user to the designer. Let me show you what I mean. Ray a product manager is just about to interview a nurse. He'll then…

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