From the course: Presenting as a Team
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Organizing for sales presentations
From the course: Presenting as a Team
Organizing for sales presentations
- When you're building a presentation as a team, you'll likely have a lot of information you want to include. Unfortunately, it won't all fit into your timeframe and it might not be clear just how to piece together input from three or four teammates into a cohesive and persuasive presentation. Fortunately, we can look to Monroe's Motivated Sequence. It's a simple way to organize your message that inspires action. Developed from psychology, Alan Monroe created a five-section outline based on the science of communicating persuasively. The steps include grabbing our attention, establishing a problem, introducing a solution, visualizing the implementation, and outlining our action. I'll walk you through each component, starting with step one, get the audience's attention. Your team will want to start off by sharing a shocking statistic, anecdote, or story that makes everyone sit up in their seat. Get them interested in your team's topic before you get started with the details, but make…
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