From the course: Business Development Foundations: Researching Market and Customer Needs

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Next steps

- As a business development rep, you play a crucial role in your organization, our economy, and the lives of your customers. - We've covered a lot in this course, from how to find a prospect and research a lead to what to say when they actually pick up the phone. - You know, it's easy to look at your CRM system and see a long to do list and a big number you have to hit, but if you take nothing else away from the course, remember this: the highest performing reps are truly interested in improving their customers' condition, and they're very intentional about how they do it. - An effective sales call requires that level of intention in pre-call planning, questioning, building the urgency, and reviewing your notes after the call. And the more you practice, the easier and more rewarding that process becomes. - Yes, your number is crucial, and the way you get there is by adding as much value to as many customers as possible. You can do this. - Thanks for joining us on LinkedIn Learning. If…

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