Join Petrula Vrontikis for an in-depth discussion in this video New business models, part of Running a Design Business: Starting Small.
There have been a number of significant changes in the small business model for designers. …In the past, a thriving business meant a growing business. …Now it means being small, nimble, and agile. …A number of factors have contributed to this, most are in response to the …changing economy. I'm one of a number of designers that …have downsized and chosen to work out of a home office structure. …It's not a compromise, we're doing it by choice. …Many of us discover that, by having a larger company with higher overhead. …It gave us a lot more responsibility. But it didn't necessarily yield us a lot …more personal income. And it removed us from the hands on work …that we really enjoyed. Today, we're able to choose our projects …for their potential to be meaningful and lucrative.…
Many clients are looking for streamlined management systems and closer …relationships to the people who are actually doing the work. …They're demanding great creativity at a reasonable cost. …Smaller firms with less overhead can expand and contract as needed. …
- Naming and structuring your business
- Keeping records
- Cultivating business relationships
- Hiring employees and subcontractors
- Creating schedules and managing deadlines
- Understanding industry trends
- Avoiding the pitfalls of spec work
- Promoting your business through social media
Skill Level Appropriate for all
Running a Design Business: Designer-Client Agreementswith Terry Lee Stone1h 10m Appropriate for all
1. A Solid Foundation
2. Structure and Form
3. Getting Work
4. Developing Contracts
5. Keeping It Running
6. The Trends
7. Looking Ahead
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