From the course: Writing Speeches

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Meeting audience expectations

Meeting audience expectations

From the course: Writing Speeches

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Meeting audience expectations

- As you write your speech, you are considering audience expectations such as formality, pattern of organization, transitions, and audience's knowledge, attitude and size. Because your audience has a right to expect an accurate, clear, professional speech. Any other audience expectations to consider as you write your speech? You must always consider that you may have a diverse audience and each member of that diverse audience expects, regardless of your speech topic and the purpose of your speech, to be treated with respect. Each person is taking time to listen to you and to learn from you. And expects your presentation to be socially acceptable. Even if you use certain words or terms unconsciously, you still risk offending your audience. Offended audience members no longer listen, may become defensive and critical of what you are saying, or may even leave. Let's delve into that socially acceptable audience expectation. Use bias-free and sexist-free wording as you write your speech…

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