Dr. John Boudreau applies the questions to Disney theme parks and discuss how powerful they are in articulating how the Disney strategy differs from their competitor, Cedar Point.
- Every company wants to know, what makes us special?…You can use this simple question…to wield a powerful strategic tool,…the differentiator map.…Let's see if we can be a little more precise.…Start with this question,…what is the unique winning position…that you want to achieve?…To answer that, you need to describe…the dimensions that are pivotal…to your strategic success.…Then, map your target position on those dimensions.…
That kind of differentiator map…is one key to creating an HR strategy…that targets where your people are pivotal.…How can you create a strategic differentiator map?…Let's build one for a Disney theme park.…Both Disney and Cedar Point would say, "we're unique".…But precisely how and why are they different?…Sometimes, it's as easy as just entering the theme park.…Imagine you enter a Six Flags…or a Cedar Point theme park.…
What do you see, hear, and feel?…You see towering structures with coaster cars…hurdling through space at frightening speed.…You hear the terrified screams of the park guests.…
- Arrange the questions of HR strategy in order of importance.
- Define “pivotal” within the context of the course.
- Identify three key questions that help clarify and focus organizational strategy.
- Define the term “bottleneck.”
- Name four characteristics a person might have that supports improved work performance.
- Explain the importance of an HR budget that aligns with HR strategy.
- Describe the three energy profiles and how they can be used to create a balance in HR strategy.