From the course: Small Business Secrets

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Making the most of networking opportunities

Making the most of networking opportunities

From the course: Small Business Secrets

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Making the most of networking opportunities

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- Now at this point you may understand how critical networking is to your business success, but many people don't know how to go about doing it. What if you're not comfortable with the idea of going out and meeting people, or what if you just don't know what to do? In this video, I'm going to give you a few suggestions on how you can start and get the most from your business networking. Number one is to answer the question, where does my most valuable customer gather? Remember, your most valuable customer, or MVC, is the profile of that person or group of people that are most likely to buy your product or service. Now, there are places where these people typically gather. For instance, there may be an association of those people. My profile, the people I work with, are established business owners. So, one association that I'm involved in is EO or Entrepreneurs Organization. If you don't know what kind of association is right for you in your business, ask your customers. Say, hey…

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