Join Christopher Matthew Spencer for an in-depth discussion in this video Making effective cold calls, part of Sales Skills Fundamentals.
I've explained the benefits of being directly to the point, when applied to…cold calling, you'll find it a powerful ally in getting sales appointments and closing deals.…Cold calling is an essential lead generation tool.…Many executives frown on it, but the most successful and wealthiest individuals…I know, all do phone prospecting in some form or another.…At its best, it's an extreme sport that means a sale.…The worst outcome isn't bad at all because you're getting some free publicity…and getting your name out at the same time. A cold call generates value for your business.…
Approaching a cold call requires a few things that will carry you into…a positive outcome.…Start out by understanding the value of other people's time.…A prospect is a decision-maker and a decision-maker is a busy person.…When you're handling gatekeepers, don't presume the receptionist is powerless.…Most gatekeepers will appreciate hearing about what you're offering if you…treat them respectfully.…Develop a sense of timing and know when it's okay to give up on a sales…
AuthorChristopher Matthew Spencer
This course also covers the basics of connecting with prospective clients, making convincing presentations, understanding and maximizing the sales cycle, measuring sales abilities, and practicing sales skills in role-playing scenarios.
- Becoming acclimated to selling
- Understanding common sales terminology
- Honing communication skills
- Conveying passion and thoughts
- Listening actively
- Winning the confidence of others
- Asking for referrals
- Making cold calls
- Setting realistic sales targets and achieving them
- Keeping good sales records
Skill Level Appropriate for all
1. Onboarding in Your First Sales Job
2. Communication Skills in Sales
3. Prospecting and Qualifying
4. Completing the Sales Cycle
5. Measuring and Assessing Your Progress
Acting on your metrics2m 15s
6. Let's Practice
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