Letting your strategy emerge

As a disruptor, you are in search of a yet to be defined market.…This requires an emergent strategy, rather than performing a detailed market…analysis and developing a step by step plan to achieve your goal,…step forward, gather feedback, adopt accordingly.…Probably means you'll end up in a place…you hadn't anticipated, but you won't be alone.…70% of all successful new businesses end up in a place they…hadn't anticipated. A corporate example is Netflix.…They started out as a door-to-door DVD rental service.…

Today, they're an Emmy Award winning content and streaming company.…A personal example is Sabina Noirs.…My friend, Sabina, started out as an engineer at Microsoft.…She was probably positioning herself for a coveted…VP role when she received positive feedback on…her leadership skills and decided to disrupt herself.…She asked to move to human resources, management allowed her to do so.…She stayed there for seven years and then…eventually left to start a leadership development consultancy.…This had never been her plan, her ambition,…