- When you're going to approach investors…to fund a game development,…it's important for you to have…basically a really good pitch.…Some people, they run through pitches all day long…and they need them to be pretty short.…And I would advise if you're trying to get money,…to make a few different kinds of pitches.…You know, one is a very short pitch.…It could be a one- or two-pager,…which just boils down what this game is all about.…They should understand what it is.…
Like, it's a decorator business sim. Bam.…You know, it's an RTS with monetization.…It's an FPS with monetization, you know.…And reference other games that do what you're trying to do,…but whatever your twist is,…so there is reference.…They need to understand what you're selling them.…And one of the things that's important, also…is that you're creating a new intellectual property.…which is valuable in itself.…That's something that like, people do invest in games…a lot because of the intellectual property generated…and the revenue that comes from those things.…
Author
Released
11/30/2015For a different perspective on breaking into the game industry, check out the interview with John's wife and creative partner, Brenda Romero, in our Insights with a Game Designer course.
- Creating a business plan for a game design company
- Registering a business
- Understanding the costs of running a game company
- Getting funding from publishers and investors
- Keeping a game company going and growing
- Handling payroll and HR
- Hiring game development contractors
- Developing original intellectual property (IP)
Skill Level Beginner
Duration
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Animation Foundations: Fundamentals
with George Maestri42m 28s Beginner
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Introduction
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Welcome1m 3s
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1. Company Formation
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Do you need a business plan?3m 55s
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Registering a business4m 18s
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How should you treat equity?4m 49s
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2. Funding and Costs
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3. Growth
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4. Contracts and Legal Paperwork
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5. Longevity
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Conclusion
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Learning from failure1m 26s
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Next steps36s
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Video: How to prepare to present to investors