Find out how to create measurable goals. Measureable goals provide immediate feedback as to whether goals are on or off track. In this tutorial Mike Figliuolo discusses how measureable goals indicate success or failure. Use the right data, metrics, and frequency to track your goals. Ensure the measure is an accurate reflection of the desired outcome.
- The second characteristic of a good goal…is that it's measurable.…If you can't measure a goal,…you don't know if you're making progress on it or not.…You won't know if you succeeded in achieving it.…And don't just think about the metric you're going to use.…You have to think through what data you're going to pull.…What reports are you going to use…to track how you're tracking against the goal?…What's the frequency of measurement you're going to use?…What measurement method are you going to use?…Will you use actual results or sampling?…There's nothing worse than arguing about…if you hit a goal or not,…because the data or reporting was questionable.…
If you spell those things out early…in the goal setting process,…there's much more clarity on the back end…as to whether or not you hit the goal.…Make sure the measure is an accurate reflection…of the desired outcome.…If I want customer retention for my organization,…I shouldn't measure things like…customer survey results or qualitative answers…to questions from our customers when we called them.…
Along with providing guidance on how to link individual employee goals to organizational strategy, Mike walks you through the different types of goals, including bottom-up, zero-based, commit, and stretch goals. He also helps you use goals to change behaviors, build new skills among employees, and make goals actionable by using incentives and tying them to specific activities. He concludes with a comprehensive plan for setting and implementing goals, and some tips on dealing with challenges such as conflicting goals.
- Identifying goals and goal types
- Setting SMART goals
- Linking goals to business strategy
- Building goals from the bottom up or top down
- Creating stretch goals
- Outlining activities and resources to help employees achieve goals
- Reviewing and revising goals
- Reconciling conflicting goals