Join Dave Crenshaw for an in-depth discussion in this video Final thoughts, part of Thought Leadership (2012).
Remember, your goal is not to become a celebrity, but instead to build your value by becoming…a recognized leader in your area of expertise.…Also keep in mind that authority is perhaps the greatest multiplier of your market value.…Although the process may take years if you can commit to it, it will pay big dividends…to your career in the long run. This is a marathon, not a sprint.…The easiest place to start is within the company that you are working for right now.…
As you build your authority there, you can began reaching out to the general public and…increasing your market value by becoming perceived as a decision leader.…No matter where you are in the process, there's likely to be one step higher that you can…take up the authority ladder.…Take that step and you can see significant progress toward becoming invaluable.……
This course is one of a series of five Dave Crenshaw courses based on his Invaluable teaching methodology for professional development.
- Discovering areas where you can contribute thought leadership
- Developing company knowledge that makes you an expert
- Building an authority ladder externally
- Gaining publicity
Skill Level Intermediate
Q: This course was updated on 01/03/2012. What changed?
A: This course was retitled, streamlined, and refined throughout, resulting in a slightly shorter runtime. We also added new graphics and a new welcome movie.