- As you build your business, make sure you're clear…on whether it's a lifestyle business…or if you're looking to exit…because it has huge implications…for how you're going to fund it.…If your business is built to exit, your investors will want…to know how are you going to exit.…Will it be by acquisition?…And who might buy your company?…Will it be a sale just to other owners?…Now if you say we're going to do an IPO,…it sounds a little bit silly, especially in the early stages…of running a business,…so be practical about saying what your exit might be.…
If it's a lifestyle business, just understand…that you'll get fewer people…who are willing to invest in that.…When you lay out your exit plan, expect an ROI.…Your investors will.…What's the return on the investment…that they're going to get?…What's the timing they should expect it on?…Your investors will want their money back and then some.…I had a startup approach me at one point,…and they were seeking investment,…but it wasn't clear what the exit would be.…They couldn't tell me what my return on investment might be.…
Author
Released
9/17/2015- Define the problem your business solves.
- Determine a product and revenue model.
- Build a go-to market strategy.
- Describe the components of a product development roadmap.
- Explain how to brand and market a product.
- List criteria for choosing suppliers.
- Identify common pitfalls of business plans.
Skill Level Intermediate
Duration
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Introduction
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Welcome1m 11s
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1. Defining Your Business
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Sizing the market1m 55s
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2. Understanding Your Market
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How you rank vs. competitors2m 48s
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3. Defining Your Product
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Protecting your market2m 41s
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Developing your product2m 23s
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Delivering your product2m 4s
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4. Selling Your Product
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Pricing your product2m 36s
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Selling your product2m 20s
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Supporting your product2m 11s
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5. Running Your Operations
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Managing production2m 3s
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Managing suppliers2m 20s
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6. Managing Your Business
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Leading the organization1m 52s
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Getting advisors2m 2s
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Compensating leadership2m 13s
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Administration1m 20s
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7. Projecting Your Financials
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Financial assumptions1m 47s
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Financial forecasts2m 20s
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Capital requirements2m 27s
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Financial risks1m 50s
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Exiting your business1m 53s
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Conclusion
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Business plan pitfalls1m 54s
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Next steps1m 18s
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Video: Exiting your business