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Examine the sales funnel

Examine the sales funnel: Measure Salesforce Effectiveness
Examine the sales funnel: Measure Salesforce Effectiveness

Most team managers with effective sales teams utilize a sales pipeline, often called a sales funnel. In this video, marketing professor and expert, Drew Boyd draws on his extensive experience to describe how to create an effective sales funnel. Professor Boyd outlines three typical stages of the funnel and provides guidance for assessing the effectiveness of this tool.

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Skill Level Intermediate
41m 37s
Duration
8,606
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Skills covered in this course
Business Business Skills Marketing

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