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Developing and executing a public relations plan

Developing and executing a public relations plan: Small Business Marketing Fundamentals
Developing and executing a public relations plan: Small Business Marketing Fundamentals

Public relations is more than just maintaining a positive company image—it is about developing a story, making and maintaining media contacts, and tapping into established marketing channels with a savvy pitch. In this tutorial, you will learn how to develop and implement a public relations plan.

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Skill Level Appropriate for all
1h 16m
Duration
137,215
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