Join Mike Figliuolo for an in-depth discussion in this video Defining the direction, part of Strategic Planning Fundamentals.
- When you set direction for your organization…as part of the strategic planning process,…there are four elements to doing so.…Articulating your mission, your vision,…your guiding principles, and your goals.…A Mission is why does your organization exist?…What is its purpose in the world?…The Vision is then saying…"If we're fulfilling that purpose…"at some point in time…"where are we going to be?…"What do we want to achieve?…"What do we want the organization to look like…"at some future point."…Your Guiding Principles are the rules…you want your team to live by.…
How do you want people in the organization behaving,…especially when the boss isn't around?…What are the lenses you're going to look through…as you try to evaluate decisions.…And lastly your Goals.…Try to quantify these.…It may be X number of customers by a certain date,…or dollars of revenue,…dollars of profit,…a margin percentage.…Being able to put out hard numbers…by a certain point in time…to orient the organization and say…"Here's what we're shooting for."…
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- Avoiding strategic planning risks
- Assessing the market
- Conducting a SWOT analysis
- Defining your direction, mission, and vision
- Determining core competencies
- Evaluating and prioritizing opportunities
- Assessing your initiatives
- Organizing for success
Skill Level Appropriate for all
1. Before You Begin Planning
2. Defining the Strategic Environment
3. Setting Your Strategic Direction
4. Determining How You'll Compete
5. Evaluating and Prioritizing Opportunities
6. Assessing Your Initiative Portfolio
Using a 2x2 matrix2m 56s
7. Organizing for Success
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