Join Petrula Vrontikis for an in-depth discussion in this video Cross-disciplinary work, part of Running a Design Business: Starting Small.
Success today means mastering more than just one type of creative work. …Photographers are being asked to design websites, graphic designers are creating …products and illustrators are producing motion graphics. …There is an expectation that we'll either have the skills ourselves or have …immediate access to the right colleagues to help us make it happen. …It's just what the industry has demanded. Staying relevant requires more than good design. …It requires critical thinking that's perceptive, imaginative, and skillful …across all media. 2D, spatial, digital, and time based.…
It all goes between interactive, environmental, social media, and data …visualization methods to carry messages. As a result, designers take on new roles …as interpreters, aggregators, trend spotters and producers. …They're tasked with infusing value and meaning into what they create. …Harnessed with branding and media savvy, designers are team members alongside …architects, product designers, and research experts to help entrepreneurs …
- Naming and structuring your business
- Keeping records
- Cultivating business relationships
- Hiring employees and subcontractors
- Creating schedules and managing deadlines
- Understanding industry trends
- Avoiding the pitfalls of spec work
- Promoting your business through social media
Skill Level Appropriate for all
Running a Design Business: Designer-Client Agreementswith Terry Lee Stone1h 10m Appropriate for all
1. A Solid Foundation
2. Structure and Form
3. Getting Work
4. Developing Contracts
5. Keeping It Running
6. The Trends
7. Looking Ahead
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