Review which tools and processes you'll need to use when you graduate, including using business cards, LinkedIn, and a business wardrobe.
- Were you an athlete in college?…Did you compete on the debate team?…Did you apply for and get a tough scholarship?…Likely in school you learned how to…compete against others who might…look, sound, and act just like you.…When you applied to college, you had to…differentiate yourself from all the…other high school seniors that were applying.…You had to make a compelling case for…why you should be admitted to that school.…The same thing is gonna happen…in order to land that first job.…The difference is that you're not just…competing against other college grads from your school,…now you're competing for one job…against graduates from other schools,…and even people who've been in the workforce for some time.…
Right out of school, there are some tools…that can help you get a good head start on your job hunt.…In my course on personal branding,…I lay out the process for building and…leveraging your personal brand and reputation.…Even as a recent graduate, you can do this.…You can be strategic and intentional…about the way you present yourself,…
Personal branding expert Lida Citroën shows you how to present yourself to employers in the best light, from your resume to your social media presence, to your interview attire. Lida also shares best practices for finding and applying to jobs, and setting yourself up for success before graduation. She helps you understand how to use social media strategically to network with future coworkers and mentors, and research the companies you really want to work for. Her advice is focused on helping you find a good fit with an employer that matches your passion, salary requirements, and values.
- Selling "you" and building your brand
- Leveraging an internship
- Finding your network
- Identifying your ideal employer
- Finding jobs online and in person
- Competing with others
- Writing resumes and cover letters
- Acing the interview