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Communicate in your brand's voice

Communicate in your brand's voice: Serving Customers Using Social Media
Communicate in your brand's voice: Serving Customers Using Social Media

Do you have a style guide for communicating in your brand's voice on social media? Developing a style guide starts by building a persona, establishing a tone, using particular language, and having a strong sense of purpose. This video will help you develop communication guidelines to ensure online service accurately reflects the organization's brand.

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Skill Level Appropriate for all
43m 19s
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