All of the major sales associations have a code of ethics that cover the key aspects of conduct for any salesperson. Take a moment to examine these as they provide a strong starting point for this course. This code can and should be a part of your overall strategy as a sales professional.
- When you were hired,…you most likely went through some type of orientation…and at some point were told about…the human resources manual.…Did you spend a lot of time reviewing it?…Were you told about a code of conduct for the company?…I don't know about you,…but I sure didn't hear a lot about it…especially during the first week.…If you're in a large company,…your human resources department…will probably provide a policy and guidelines manual…that will be available in print form…or on the corporate portal.…
It's here where all employees will find a code of ethics…or rules of professional conduct…that your company wants you to follow.…In some companies, there might even be additional sections…for those who are in purchasing,…marketing, or are salespeople.…If you're in a company…that doesn't have a formal ethics policy…and you're a manager,…you really should have one put in place…so your teams can follow it.…In most professional industries,…you'll find that there's an association…or a society that is a unifying body…
- Determine training needs for a sales professional.
- Explain the ethics a sales professional should have when communicating financials.
- Interpret the appropriate ethical protocol for hiring and firing an employee.
- Identify the resource to assist sales professionals in learning about their competition.
- Outline the ethical practices for a sales professional to work with different cultures globally.