Business Writing Fundamentals
Discover the secrets to effective business writing and crafting messages that others want to read and act on. Judy Steiner-Williams, senior lecturer at Kelley School of Business, introduces you to the 10 Cs of strong business communication and provides you with before-and-after writing samples that give you the opportunity to apply each principle and sharpen your communication skills. Judy also points out common grammar and writing mistakes and shares special considerations for formats like emails and reports.
Lynda.com is a PMI Registered Education Provider. This course qualifies for professional development units (PDUs). To view the activity and PDU details for this course, click here.
The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
- [Voiceover] Hello and welcome to Business Writing Fundamentals. I'm Judy and I look forward to helping you become an effective business writer. In this course, we'll examine the elements of effective business writing. First, we'll preview why being a successful business writer is important to you and your career. Then we'll examine 10 basic business writing principles that I call the 10 C's. After the 10 C preview, we'll take a deeper dive into each of those 10 C's. Not only the main point of each, but why each is important, and how to apply each principle, including before and after examples.
Next, we'll go over some common grammar and writing mistakes, and how to avoid them. Finally, we'll discuss special considerations for specific types of business writing, such as e-mail messages and reports. I'm excited to share my tips for business writing with you, so, let's get started.
Managing Project Change84,011 Views
An Insider's Guide to Today's Music Biz 02: Making Great Music10,127 Views
Installing and Running WordPress: Bitnami39,719 Views
Learn Melodyne 4: The Basics6,014 Views
Using Ableton Link2,199 Views
Management Tips1,702,590 Views
Project Management Fundamentals (2011)3,758,752 Views
Excel 2013 Essential Training6,279,953 Views
Grammar Fundamentals645,044 Views