From the course: Product Management Tips

Unlock this course with a free trial

Join today to access over 22,600 courses taught by industry experts.

The Business Value of a PM: When to Hire One

The Business Value of a PM: When to Hire One

From the course: Product Management Tips

Start my 1-month free trial Buy for my team

The Business Value of a PM: When to Hire One

“

- Though we could list out all of the day-to-day responsibilities of a product manager, let's cut to the chase and describe their value. A product manager is responsible for the success of a product and at the same time leading the team that does the work to make it a success. So you can see why it's such an important role. One trend that makes product management more important than ever before is in smaller startup companies where the entire company depends on one product. Unlike many older and larger companies that have multiple products, so many budding startups today have just one product that the whole company depends on. You can even see how this places more importance on the role of the product manager. Let's understand more by talking about when you might hire a product manager. The very first product person in a company is the founder or CEO. Or at the very least, someone on the founding team. Their job is to understand the needs of the users, get to product/market fit, and…

Contents