He also reviews the basics of the people side of business: managing employees and developing customer relationships. Last, he covers the financial and information management aspects of business and provides a basic explanation of economics, so that you can understand the relationship of your business to the bigger picture.
Lynda.com is a PMI Registered Education Provider. This course qualifies for professional development units (PDUs). To view the activity and PDU details for this course, click here.
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- Understanding business goals, stakeholders, and resources
- Developing a product or service
- Selling a product or service
- Raising capital
- Managing employees
- Managing customer data
- Understanding finances
- Managing resources
- Understanding economics
Skill Level Appropriate for all
- Think of companies you love. Better yet, think of companies you hate. What type of words do you use to describe the companies you do not like. Greedy, low quality, slow, disorganized, inconsistent. How did they get that way? How can you be sure your company does not suffer the same fate? Hi there, my name is Eddie Davila and over the last 15 plus years I've taught business to over 20,000 students in university classrooms in areas like: strategy, management, operations, supply-chain management, and business consulting.
I've worked with a number of global organizations plus, via YouTube, I've introduced millions of people to the world of supply-chain management. In this course, we will explore the fundamentals of business. We'll discuss the very foundation of business. Profit, customers, resources, organizations, and the economy. We'll look at the importance of human connections in the world of business, connecting the company to customers, employees and suppliers.
Connecting both online and in person, as well as connecting via your product and service experiences. We'll see how the most innovative companies utilize cross-functional teams to not only include traditional business functions like finance, marketing, accounting, and operations, but also, designers and engineers. Plus, we'll discuss the importance of data in the world of modern business. So welcome, and let's start discovering what makes bad companies bad, good companies good, and how to keep your company interesting, innovative and profitable.