From the course: The Crux of the Course: Key Takeaways from LinkedIn Learning

Building Your Sales System

(slow music) - We all started our consulting businesses because we wanted to help people, because we had the skills and talents to really add value not because we wanted to sell, right? I'm Meridith Elliott Powell instructor of Consulting Foundations, Building Your Sale System. There I explain everything you need to know to build an effective sale system for your consulting practice and it all starts with embracing that you actually need a sales system. As a consultant you're busy running your practice day in and day out, I get it, you don't have time to sell but to grow a practice you actually need to sell. That means learning how to build a system that well virtually runs itself and it all begins with setting a sales goal and getting really clear on what you wanna achieve for your business. And with your goals solidly in place you can actually work backwards to develop the actual strategies those tools and behaviors that are gonna grow your bottom line. Things like your value statement that one sentence that clearly defines the value you deliver for your clients. It's that thing that differentiates you from your competition and gives clients a clear reason to choose you. And how to overcome objections using active listening techniques things like restating the objection and validating your customers feelings before offering solutions to ease their concerns. Remember, sales are the lifeblood of your consulting practice and a sales system is how to stay healthy. So join me in my course. Believe me your consulting business depends on it. (slow music)

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