Join Todd Dewett for an in-depth discussion in this video Broadcasting team successes, part of Motivating and Engaging Employees.
- One of the funny aspects of work life is that we often get so busy, we neglect to engage some of the truly fun aspects of work. For example, when we achieve success at work, whether that's landing a new client or reaching a new goal, we often feel momentary elation. That's a great feeling. However, what you have to remember, is that you can make that feeling more than just momentary. With each success, you have to opportunity to amplify and broadcast the team success. In fact, if you're the leader of a team, it's part of your responsibility.
When the team not only hears genuine thank-you, but recognizes that you're going out of your way to share your good work with others, that's when their appreciation of your efforts goes up significantly. So let's take a minute and consider several creative ways you can recognize your team and broadcast their success to others. First, you should always begin internally before broadcasting outside of the group. This can be done formally or informally. Formally, you might have weekly or quarterly emails detailing everyone's progress and successes.
If the achievements are particularly strong, you might consider physically gathering the team for some type of recognition ceremony. My favorite is the informal celebration which takes place in the hallway when you run into someone, or maybe for a couple of minutes on the back end of a meeting since the team is already sitting around the table. Be brief and be sincere, but be sure they understand your gratitude for their success. Outside of the team there are many additional opportunities to broadcast their success. Start by mentioning the teams wins to your peers and your superiors above you in the leadership structure.
You can do this personally when you have opportunities, and you can use group emails to make sure the word gets out. In addition, many organizations have newsletters, online discussion groups, blogs and various social media tools. Each of these allows fast access to many of your colleagues. With these tools you have a great advertising channel inside your organization. You have to be sure you understand your organizations rules of use, and you need to be sharing particularly great success.
But having said that, look for the opportunity, your team will appreciate the effort. Now let's think even bigger and consider community outlets. Certain achievements are worth sharing publicly through ads and relevant publications, billboards or even television. For example, in many cities, rising young professionals are elected and celebrated as being a part of a 40 under 40 group each year. And the winners are always recognized in the business press. In addition, don't forget when you're personally out in the community, sitting on a board, volunteering, or speaking at a conference, to look for opportunities to mention your team and their accomplishments.
Thinking even bigger, you can consider trade and industry publications. You could buy space to recognize big achievements, or there's an even smarter way. Contact the reporters or editors at these publications and offer article or blog post for them. They're always looking for relevant content. And if you call with a case study ready to go, everyone wins. Last but not least we have the classic celebration. There's an announced event, a set time, good food, and awards of some sort are handed out.
From the perspective of helping your team, the key here is to invite several relevant executives above you in the hierarchy. If they can attend, spectacular. You're team will be impressed and feel honored. If they can't attend, you've still done a good thing by managing impressions upward to ensure your team receives the recognition they deserve. It's fun to watch your team enjoy success once in a while, but don't forget that shouldn't be a momentary experience. Use some of the tips we just discussed to amplify their best successes as much as possible.
In doing so, you'll strengthen trust, loyalty and productivity.
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- Assessing employee engagement
- Providing autonomy
- Building a transparent culture
- Modeling desired behavior
- Using monetary and nonmonetary motivators
- Fostering accountability
- Developing career paths for employees<br><br>
- The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.