Learn about diversity and inclusion in Brazil.
- Let's talk about Brazil, which I have to say, as a tourist, is one of the most amazing destinations in the world. But Brazil's also one of the major emerging markets in the world. When it comes to gender, Brazil, along with Argentina, Mexico, and Chile, rank at the bottom of women's access to equal pay and leadership equality. That being said, there's really positive projections for gender parity in Latin America, with women expected to hold nearly half of all professional and managerial roles by 2025, although they've typically lagged behind Western Europe and North America.
Race is a much more difficult issue. Black Latin Americans comprise a disproportionate number of those in poverty, and there's really strong biases there, with job ads in Brazil will even make reference to skin color on applications or request photos from applicants. Attitudes towards LGBTQ employees are improving greatly in the region, but a court ruling in 2017 allowed for conversion therapy for gay and bisexual individuals. Allowing that practice, which was actually outlawed back in 1999, raised questions about the attitudes toward the LGBT community.
What should companies in Brazil do to enhance diversity and inclusion? Well, according to Diversity, Inc., companies in South America with formal recruitment policies had 20% more women. To some extent, companies in Brazil just need to get women in the door and need to avoid biased language in recruitment. Companies in Brazil should also invest in women's leadership programs. Companies with leadership programs for women had four times more women in management than other companies in Brazil. Because of historical biases against women, programs that break down barriers and provide women with access to leadership training would be helpful at reaching parity in leadership.
Another idea for companies in Brazil is to have a global diversity council. Companies in Central and South America with a global diversity council were twice as likely to offer domestic partner benefits, and with the issues around gay rights in Brazil, this could be really helpful at creating equality. There's still a lot of work to be done in Brazil, but equality, at least around gender, is increasing.
- How prioritizing diversity and inclusion is good for business
- Establishing accountability
- Creating a global diversity strategy
- Creating a localized strategy
- Using benchmarks to track the progress of your efforts
- Measuring diversity program success
- Diversity and inclusion in Brazil, Russia, India, and China