Join Tom Geller for an in-depth discussion in this video Announcing your availability, part of Freelancing Foundations (2013).
Let's say you're all set up and ready to go.…You know where you'll be working, your office systems are in place and you're…ready to show your portfolio to prospective clients.…Now it's time to find those prospective clients, and more importantly, to let them find you.…In another video I talked about building your professional network but…cautioned at that stage not to hit them up for work.…Now it's time to get a bit more aggressive.…First, follow up on all past leads.…Always keep track of who you talk to, when, and why as you go. Make that a habit.…
That's how you build your professional network over time.…Once that's done, here are some things you can do to make yourself more…accessible and attractive to clients going forward.…The first is to beef up your website.…In an earlier video, we talked about preparing your portfolio and, of course,…that's going to become a substantial part of your site.…But there are a few other elements it needs as well.…First, a description of what you do.…Put it front and center, preferably, on the homepage.…
A bonus chapter covers common questions freelancers have when entering the field.
- What is freelancing?
- Defining your career goals
- Funding your startup
- Getting licenses, permits, and insurance
- Setting prices
- Finding work through agencies
- Getting referrals
- Working with time and project management tools
- Increasing your rates
Skill Level Beginner
Q: This course was updated on 3/20/2013. What changed?
A: We added a bonus chapter that covers common questions freelancers have when entering the field, such as "How do I use Craigslist or other job boards to grow my freelance business?" and "How do I find clients?"
1. Making Plans
2. Marshaling Resources
3. Satisfying Requirements
Creating contracts4m 23s
4. Handling Money
5. Getting Clients
6. Doing the Work
7. Managing Time
8. Keeping the Business Healthy
Next steps2m 5s
10. Bonus Chapter: Q&A on Freelancing
Freelancing Q&A12m 42s
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