Measure keyword competitiveness SEO: Keyword Strategy


show more Measure keyword competitiveness provides you with in-depth training on Marketing. Taught by Matt Bailey as part of the SEO: Keyword Strategy in Depth show less
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Measure keyword competitiveness

What I love about key word research is the ability to find niches of information that no one else is using. Maybe it's because we're still early in this market of online marketing, but many times you can find an area that much of your competitors are simply assuming they're doing right But with the proper amount of data, you can make the right decision. Let's go back to looking at our competitive assessment of Napa Valley Wine Tour versus Napa Valley Wine Tours.

The singular version has 3 million competitors. The plural version has less than a million competitors. When we go out and we look at our tool sets, the Moz Keyword shows that there's a difficulty level of about 57% but it shows that the majority of searches are for the plural version. Raven SEO says about the same thing, the plural version receives the most amount of searches as compared to the singular version. Now let's go and add one more dimension and that's in Google trends.

Now Google trends is interesting be...

Measure keyword competitiveness
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Measure keyword competitiveness provides you with in-depth training on Marketing. Taught by Matt Bailey as part of the SEO: Keyword Strategy in Depth

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Marketing
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