Adding content


show more Adding content provides you with in-depth training on Business. Taught by Tim Slavin as part of the Effective HTML Email and Newsletters show less
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Adding content

In the last video, we coded the layout of this one-column email. We used HTML tables to create boxes so that we can begin to put content into those boxes. Let's now work on adding content. If you remember, we used Notepad++ to code the tables. One of the features of Notepad++ is that it allows you to roll out tables. So we started first with this pseudo body table, then we had a wrapper table to contain the email, and then the email code itself.

So, let's begin to add content. As we noted in a prior video, we have basic HTML p, or paragraph, tags on one line, the content on the second line, and the paragraph tag closed on the third line. This allows non-technical people to come in and add content and change content. If you were to put it all together as a single stream, it becomes very, very difficult to maintain your content within an HTML email template. So the first type of content we add is at the top of the wrapper table for HTML email, and it's typically two pieces of c...

Adding content
Video duration: 4m 49s 2h 24m Appropriate for all

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Adding content provides you with in-depth training on Business. Taught by Tim Slavin as part of the Effective HTML Email and Newsletters

Subjects:
Business Web Marketing
Software:
HTML
Author:
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